Bogota is often considered as a destination for conferences, conventions and business tourism with a wide range of hotels, infrastructure, commercial and entertainment it offers. On the other hand, it has unique cultural attractions and potential to develop cultural and entertainment tourism, mainly oriented to Andean region. 

Strategic Business Center
Bogota is the epicenter of the domestic and regional economies. Banking and communication along with the traditional public administration, commerce, and financial industries have enabled Bogota to qualify as a major national and international business and financial center.

Conference Capital
The intense political, economic, scientific and cultural activity of Bogota, together with its urban development and business, its modern  communications infrastructure, the various trade fairs and conventions it hosts and the wide range of hotels available, make Bogota an ideal destination for business tourism, home to many conferences and meetings.

Bogota, with a 23,000 seats per day offer, 32% of the national total, has become the country’s top destination for conferences and exhibitions.

The characterization of Bogota differs considerably from the main tourist segments of the Andean region and the Colombian clusters as follows:

• Satisfactory tourism destination infrastructure, with a wide range of tourist accommodations, restaurants, shopping and entertainment.
• Capital status as well as distributing character.
• Privileged location. It is a gateway to South America.
• High levels of satisfaction by demand.
• High professionalism of tourism employees.
• Presence of public and private coordination mechanisms, such as the Convention Bureau, the Tourism Promotion Fund, the District Institute of Tourism, etc.
• The economic activation of Bogota offers a clear development opportunity for business and conference tourism in South America.
• Satisfactory hotel and restaurant infrastructure, appropriate for the congress segment.
• Excellent value for money relation in the tourism industry.
• Hospitality and positive reception of the local population.
• Growing domestic demand.